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These Retail Robots Travel Through Store Aisles, Scanning Shelves for Inventory and Insights
Simbe Robotics is #28 on the list of the World’s 50 Most Innovative Companies of 2025.
Inventory inefficiencies cost the retail industry more than $1.7 trillion in 2023. Simbe’s Tally robot (first introduced in 2015) automates the tedium of scanning store shelves to conduct product audits. The roughly 5-foot-tall robot traverses store aisles to perform computer-vision inventories of the shelves and floor displays, delivering real-time data about mispriced products and stock shortages. Employees can focus on customers instead of painstakingly eyeballing labels.
Tally robots automatically read barcodes and price tags—inspecting between 15,000 and 30,000 products an hour—yielding what Simbe cofounder and chief design officer Jeff Gee calls a “realogram,” enabling stores to respond quickly to changes in demand. “It’s a single source of truth for actionable data,” he says.
In October, Simbe launched a platform that delivers product-level data directly to brands for the first time. Grocery chain Schnucks is using the platform to provide Coca-Cola, Frito-Lay, and others with real-time transparency into product placement, stock status, and promotion execution, allowing them to make better decisions about inventory management and pricing.
Simbe’s Tally deployments now span three continents, five industries, and nearly 1,000 stores. In 2024, Simbe entered the wholesale environment: A new version of its Tally, developed in partnership with BJ’s Wholesale, adds longer-range vision and pallet analysis tools for taller warehouse stacks. Simbe also established a partnership with Country Supplier, which owns C-A-L Ranch and Coastal Farm & Ranch. Simbe says stores deploying Tally have cut online order fulfillment time in half, while seeing a 60% drop in out-of-stock items and a 90% plunge in pricing errors.
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